SMOC helps leading power & utility companies make a transformation of how they sell and build loyalty to both B2C and B2B customers with high impact.
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The competition among players in the broader power industry is increasing rapidly. The AI revolution is making players search for innovative ways to transform sales, marketing and customer engagement.
Competition in the power industry is increasing
Low Brand Differentiation
As a pure utility and with increasing digital sales, everybody becomes "the same".
Low Sales Conversion
With low differentiation, conversion of sales is difficult as potential custom-ers do not get the value
Low Execution Ability
AI is a the big buzzword of the times, but how to approach AI effectively in sales is for many players a mystery.